Read "Steve Jobs The Exclusive Biography" by Walter Isaacson available from Rakuten Kobo. Sign up today and get £3 off your first download. From bestselling . Macintosh, iMac, iPod, iTunes, iPhone, iPad – Steve Jobs hat der digitalen Welt mit der Kultmarke Apple (German Edition) by Walter Isaacson for online ebook. His biography says as inexpensive as it used to be,” the magazine quoted the source as saying Steve Jobs and Apple: The crazyone who.

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'This is a riveting book, with as much to say about the transformation of modern life in the information age as about its supernaturally gifted and driven subject' -. Steve Jobs ebook (Thai) ภาษาไทย Share. English (US) · Español · Português ( Brasil) · Français (France) · Deutsch Steve - Google Drive. Steven Paul Jobs was an American business magnate and investor. He was the chairman, chief executive officer (CEO), and co-founder of Apple Inc.; chairman.

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Would you like to tell us about a lower price? Deutsch, Abstract: Read more Read less. Enabled Page Flip: Enabled Language: site Cloud Reader Read instantly in your browser. Product details File Size: January 25, Sold by: German ASIN: Enabled X-Ray: Not Enabled.

No customer reviews. Share your thoughts with other customers. Write a customer review. site Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers.

Learn more about site Giveaway. This item: Set up a giveaway. There's a problem loading this menu right now. Learn more about site Prime. Get fast, free shipping with site Prime. Back to top. Get to Know Us. site Payment Products. English Choose a language for shopping. My vivid dreams of asking Siri dirty questions and expecting factually correct answers were in-terrupted violently by the same steady flow of virtual pokes and tweets. Especially when you are one-eyed and still groggy.

ButJobs is retired, right? The voice in my head spoke up. So in my same dilapidated state, I reached for and fired upmy MacBook Pro. Yes, I sleep with it.

Not that you never have. I hit Wikipedia. And stared. This had to be dream. I sat up. There right after his name someonehad keyed in an end date to the man. Like the reign of an ancient king, from one AD to another AD. Gandalf is dead. As a creative professional, I remain devastated. As a human being, I feel cheated. Devastated, be-cause I do not know who will understand my needs better.

Cheated, because now we will never I have not grown up with Apple. That is not my generation. I grew up playing with my DX andPCs with similar complicated names like that. By the time, I hit my fifth PC, I was a certified hard-ware geek. I could rattle of names and specs of motherboards and video cards.

Overclocking CPUsmade me feel special. I was in a complicated world where only the learned survive. I was the sys-tems settings savior.

And when I got my first iMac, it looked complicated. Once after installing Photoshop, I waited pa-tiently for the system to ask to reboot, for a good hour. Finally, when nothing happened, I gave upand restarted it myself. It was then that I realised. This is not a computer. It is a device designed to better my life. The reason why many do not look at Apple as a technol-ogy company, like they do for instance with IBM or Dell. It is more of a design house that hires alot of artists who also love science.

And use it liberally and in new ways to make their art better. The only difference being that this art becomes personal. Every brushstroke makes our hearts sing.

Every colour gets our pulses racing.

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It seems alive. Andtrue to our very primitive and basic traits as humans, we tame it with our touch. It becomes us. We had just about reconciled to the fact that we would not see the black turtleneck and blue den-ims any more. Year after year, the keynote was by far the most downloaded clip the next day.

Crea-tive people who otherwise cannot sit through a five-minute product demo would be transfixed witha glassy look in their eyes watching a man alone on a stage with a giant screen behind him.

And notjust creative people. Entrepreneurs, Apple haters, Television Evangelists, Technocrats, college kids— everyone had something to take out from it. Hell, TED made a million dollar idea out of it. From musicians to paint- ers, photographers to writers and even film- makers. Steve Jobs worked relentlessly in his pursuit to make technology achieve progress in the field of liberal arts and humanities. A decade earlier, many companies produced mp3 players.

Apple made the iPod. It took the file format that threat- ened to ruin the music industry and converted it into one of the most profitable revenue models for Apple as well as musicians, great or small on iTunes.

The language used on the Apple website was just like theway he spoke to us at the annual keynote. His love for typography and fonts ensured that everyMac user had access to a rich library of looks. The way the MacBook looked inspired us. It made sitting at our desks for hours a rewarding expe-rience. Apple in itself can be looked upon as a company that was obsessed with graphics.

And so it As an erstwhile nerd, Iam ashamed that I still do not know what is the precise configuration of my machine. As a photographer and a creative director, I cannot live without my Mac. Every colour, every wordlooks better on it. Perhaps, it scrolls better. The colours are true. The Mac isfaster. There are enough reasons. But the biggest is the fact that I feel it understands me. It wants to make me a better artist. It has asoul.

This is the exact nature of the shift that Steve Jobs managed. A creative professional, he thought,should spend more time bettering his craft than worrying about what hardware permutation isbest suited to his needs. You work on graphics based stuff right? Get a Mac. It willchange your life. The wicked witch is dead. And we have to move on. To lead our lives with whatever he left us.

Hoping that somewhere, thereare more like him. Who will dedicate their lives to bringing us more little pieces of mass-producedaluminum and glass. Welded together to make our hearts soar. What a difference a decade has made. Since the launch of the iPhone in , Apple has gonefrom zero to the number one maker of smartphones in four years.

Tech- nology consultant and commentator Tim Bajarin said: Instead, the products they have in theworks now are designed through and the current roadmap extends well through No one is worried about Apple in the short term.

Jobs will remain chairman of the board, and his Un-fortunately, that day has come. Jobs willmost likely continue to help drive product direction as long as possible. When his health no longerallows it, the company will lose one of few figures in technology who can truly be described as vi-sionary.

He seems to know what people want before they do themselves. Manyin the technology industry speak of the Steve Jobs distortion field.

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Some of the comment is bornof jealousy. No other technology company has its fans stand in line outside their stores for hoursif not days to get their latest gadgets. From Steve Jobs to Anna Hazare: The obvious spoof of Apple seems apt with the news that Steve Jobs is quitting as CEO of Appleand will become chairman of the board, with chief operating officer Tim Cook set to take over atthe helm.

For centuries, humanity has looked to the individual as hero, saviour, icon or even simply a reduc-tion of an otherwise complex situation. Almost a century ago, as millions died in the trenches of Europe in the First World War, it was thewar poets such as Siegfried Sassoon or Wilfred Owen who came to represent the nameless andfaceless millions.

Today in India, Anna Hazare continues his hunger strike to fight for strict anti-corruption laws.

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Battling corruption is nothing new in India or anywhere else for that matter, but it is the personalcommitment and unique personality of the year-old that has been essential to pushing themovement as far as it has to date. They were personalities you wanted to see win. Think of the classic film Spartacus. The individuals identify with the hero, the central personality. They win with him, they mourn lost comrades with him.

It is similar to mob mentality in the almost switching off of individualism for the sake of a strong central figure. Obama tapped into that very effectively in his presidential campaign.

I, Steve: Steve Jobs In His Own Words

In a world of endless information and constantbombardment by news via Twitter, Facebook, news websites, radio, newspaper, television, we needways to reduce and summarise. The famous Live Aid concerts of in response to African famine coalesced around the reports by the Canadian Broadcasting Corporation of little Birhan Woldu who survived. In Canada this week, there was an immediate outpouring of public sympathy and grief at the pass-ing of Jack Layton, leader of the left-of-centre and official opposition in Canada, the New Demo-cratic Party NDP.

The year-old was already known to be struggling with a second bout of cancer, but the fact hesuccumbed less than four weeks after he announced he was undergoing treatment came as a shock.

The party became the man. And without him, questions abound about the future of the movement. Political leaders, gladiators, anti-corruption campaigners. There is no doubt Steve Jobs has been instrumental in some of the most groundbreaking and inno-vative pieces of technology of the past 30 years.

But of course it takes teams of designers and experts and even marketers to make Apple the power-house it is today. The celebration of Jobs, by both investors and the wider public, comes from the desire to find suc-cess in the individual.

Part of this is our own jealousy or aspiration to achieve through an inventionthat will change the world and make us millions.

And part of it is to personalise the technology weuse. The fact that less people use Mac comput-ers than the PC variety has long createdthis sense that Apple users are somehowspecial or more unique, and many professmore devotion to the product and compa-ny than you would see on other corporateproducts. Even with millions of iPhones and grow-ing numbers of iPads, people download into thestyle, the brand and man behind it. We want to work for a company where theboss makes excited announcements in t-shirt and jeans.

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And most of all we want theproducts that look cool and represent status. Aspiration, envy and the desire to connect people has made Apple a global powerhouse of technol-ogy because they are very human qualities, and Apple expertly tapped into them. Whether we reduce movements to an individual, or companies to an apple logo, we will alwaystry to identify with the solitary, because we too are solitary beings.

There are billions of us, but weeach want to be special, as Anna, or Jack, or Steve. But50 years from now, will the Nano be considered as revolutionary as the Model T? Jobs has long been a larger than life fig- ure inside and outside the company he co-founded, even though for years he was surrounded by superb talent whodeserve at least some credit for runaway successes such as the iPad, iPhone and iPod.

The quartet have stayed in the wings for years,operating in relative anonymity. But within the tightly knit Silicon Valley community, they have built formidable reputations intheir fields.

But the magnitude of histechnological brilliance — The New York Times pointed out that his name appears as inventor on patents — and his penchant for theatrics place him on a historical spectrum somewhere be-tween Thomas Edison and Walt Disney. Walt Disney or William Randolph Hearst hit on one or two of those plot points,but not all three. He pointed to the reinvention of Kimberly Clarke as a case in point. That company began as a lum-ber manufacturer, then moved on to pulp before hitting it big with gas masks during World WarI.

Ford helped create the automobile industry. Alexander Graham Bell invented the telephone. Jobsdesigned aesthetically pleasing, easy-to-use devices that changed the way computing, music andmovies were made and enjoyed.

By accident or design, consumers have made a visceral connection between Apple products and theguy in the blue jeans, black turtleneck, and wire-rimmed glasses. They know Jobs did not createthe devices on his own, but they desperately want to believe that he did.

But they do not think that Murdoch alone puts out News Corp newspapers, for instance. Steve Jobs vs Bill Gates: Who willhave the greater legacy? It is now worth more than Intel and arch-rival Microsoft combined.

The epic battle of the tech world—Microsoft versus Apple—seemed decided long ago, with BillGates clearly the winner, but Steve Jobs stands ready to cap one of the most amazing come-backstories in business history. Jobs might be able to claim victory over Microsoft, but from his worryingly gaunt appearance, hemight be losing another more important battle, the fight for his life against an undisclosed disease.

What will these techgiants leave behind? Jobs and Gates can both claim their place in tech history, but who deserves the higher position will never be decided. The Mac versus PC debate is one of the great religious debates of technology. PC owners profess a more pragmatic admira- tion, but if you ever want to kick off a good argument online, pick a side in the Mac ver- sus PC battle and stand back.

Steve Jobs

Aside from their business and technologyachievements, the two men have taken very different paths in the last few years. Bill Gates haspulled back from corporate life, stepping down from day-to-day operations at Microsoft in June For more than a decade, Gates has been committed to giving away much of his fortune to charityafter being shocked by poverty and illness in the developing world.

Gates was the richest man inthe world almost continually from until this year. And Gates, alongside his close friend Warren Buffett, has used his philanthropy to encourage oth-ers to give. Together they have called on the richest Americans to follow their lead and give away amajority of their wealth in a campaign called the Giving Pledge.

As for Steve Jobs, he has also pulled back from his day-to-day responsibilities at Apple but onlybecause of his health. In addition to this sprawling headquarters, Jobs will leave behind a number of iconic computersand gadgets, but he has faced criticism for not being as generous with his wealth as Gates or even Kahney of Cult of Mac said of Jobs: Apart from some donations to the Democratic Party, Jobs has no publicrecord of philanthropy.

But Apple and Jobs are famously secretive, and some believe that this secrecy extends to any pos-sible charitable giving. In , Jobs told the Wall Street Journal: If it comes to light that Jobs has been giving away his wealth, would you admire him more for notseeking publicity for it? Both men will be remembered for their technical innovation. Who do youthink will leave the most lasting legacy? Chapter 3Apple Inc. What happens to Apple now that its iconic co-founder Steve Jobs has passed away?

No doubt, it will be a challenge. Over the short term, updated models of the iPhone and iPad, as well as potential new products like a television, will keep the com- pany growing. But competition is rising. Another rival issite, which recently debuted the site Fire, a tablet computer that some analysts think couldpose the first real challenge to the iPad.

In a bid to expand its markets, Apple is looking aggressively at overseas markets such as China,where, it seems, young fans are ready to do outrageous things just to lay their hands on an Appleproduct. While the infrastructure within the company to grow had already been put in place when Jobshanded over the reins to new chief executive Tim Cook in August, it remains to be seen how effec-tively Cook uses that to innovate and introduce new products, services and applications.

As recently as Tuesday, Cook led the debut of the iPhone 4GS, which disappointed reviewers andshoppers. For the doomsayers, the downbeat reception was a sign of more disappointments ahead. Its valuation now exceeds the combined worth of Microsoft and Intel, two companies that oncerelegated Apple to the fringes of the personal-computer industry.

How Apple manages to hold on to that top spot without Jobs will be interesting to watch. He had a tough act to follow: It Pro Portal said the study found: Even if owners of Android de- vices seem more loyal, 27 percent of them plan to switch sides when the iPhone 5 is comes to the market, but only 11 percent are interested in an iPhone 4S. Apple definitely underwhelmed, and the failure of the company to release another game-changing designat the first launch announcement after Steve Jobs announced he was stepping down as CEO willfiltered through fears that, without his obsessive drive, the company will lose its edge.

This announcement felt like Apple catching up with the market, not pulling head of the pack asit has for the last few years. The announcement of notifications allows the iPhone to catch up with An-droid. Launching only a speed-bumped iPhone 4 when the competition is moving aggressively forwardis going to really hurt Apple. The rumour mill expected data speeds of up However, this launch undershot the hype at almost every turn.

Rumourscan build excitement and anticipation, but they can also build unrealistic expectations.

But big questions remainabout Apple, post-Steve Jobs, and this lacklustre announcement will raise doubts rather than quellthem. How much higher can Appleshares go without Jobs? New York: But many investors worry that the outlook for the medium- to long-term has become very cloudy. Shares fell just 0. Wirtz, who like many other fund managers has Apple as one of the largest holdings in its portfolioof large-cap companies — about 6 percent — is sticking with his existing commitment to Apple The stock has taken a hit right after the announcement of each of his three health-relatedabsences, but quickly recovered.

In January , the shares dropped almost 11 percent within the first week after Jobs announcedhis medical leave, but by end of that month they had more than recovered all their losses. The stock tanked 5 percent and understandably so except that five years ago it might have tanked15 percent , as the most visible and well-known innovator chose to call it a day.

There are very fewcompanies in the world you would associate as viscerally with one person as you would Apple withJobs. So why has Jobs chosen Tim Cook?

He is the ops man. Whether the iPhone launch or the the next version of the iPad, Cook has madesure they got to the stores on time. In the past,when Jobs took his periods of time off, Cook was the man who had stepped in as acting-CEO. Ina market that is driven by distribution, retail experience, and delivery as much as it is by innova-tion, Cook is likely the man who has made Apple products hard to beat and the product pipeline,breathtakingly full.

The person some would haveexpected to become CEO.

Probably familiar to most of us because he was one of the few faces onstage with Jobs. Freakonomics concludes that this was a case of badmarketing on the part of Apple. Well, I disagree. For, two reasons. One is that I am writing this on the day that Steve Jobs died. And I refuse to accept criticism about Apple on this, of all days.

But the second reason is that Ithink it would demean the brand to do so. Let me explain. Marketers are used to changing brand names without much provocation.

Older readers will re-member the good old Ambassador which would change its model from Mark II to Mark III to MarkIV with no change to the product other than a few cosmetics like the shape of the tail lights. In packaged goods, brands get restaged from time to time. At the other end of the spectrum is a brand like Honda Accord. The Accord was launched in and was a hatchback. The Accord has been through several changes and the current model is the8th generation product.

In this time, it has evolved from a hatchback to a mid-size car to a full-sizecar. For 15 years it has been the highest selling Japanese car in the US and for two years and , the largest selling car in its class in the world. Currently it is sold in sedan and crosstourversions.

Yet the name has stayed the same — Honda Accord.

In all markets across the world. So which of the above two strategies is right? Should one tweak the name of the brand at the slight-est provocation or take the view that products change, but a brand is timeless? There are obviously arguments for both sides and no reason to believe that there should be oneright answer. However let us try to work out the logic used by Apple. A technology company would focus on the insides of their prod-uct.

By that yardstick, the iPhone 4S is a revolutionary new product. Plus a host of other new featuresthat make it way superior to the iPhone 4. But not Apple. Apple is about design as well asabout technology.It didn't matter; I was in heaven. It made sitting at our desks for hours a rewarding expe-rience. It was during this period that Jobs and Brennan fell in love again, as Brennan noted changes in him that she attributes to Kobun whom she was also still following.

The introduction of the iPod resulted in Apple becoming a major player in the music industry. The book is also structured in a logical fashion. The book has benefited a lot from articulation of Walter Isaacson and the content are precise with ri Well, The mighty Steve Jobs that we have so much to learn from. Take what you will from my review given my feelings towards Apple, and the man who made the company what it is today.

He wanted a new color to be invented, regardless of the damage done to the rollout of the new object. According to Harvard researcher Ramzi Amri, his choice of alternative treatment "led to an unnecessarily early death".